WowWee Press


Cinemin Swivel™ Packs Big Screen-Ready Movies in Your Pocket

November 16th, 2009

iPod®-Compatible Pico Projector Now Available at Brookstone and

Seven Days of #Cinemin Twitter Giveaway

November 14th, 2009

Here’s your chance to win this season’s hottest new gadget, the Cinemin Swivel multimedia pico projector.

Great Deals on WowWee Toys - Now Available at Sears

November 13th, 2009

WowWee toys are now available at selected Sears stores, in a dedicated “WowWee Toy Shop” located in the electronics department.

Two New Fun-Loving Companions Join the Award-Winning WowWee Robotics™ Line

October 15th, 2009

WowWee, an Optimal Group company (NASDAQ:OPMR), has announced the retail launch of its newest members of the award-winning Robosapien family: the Roborover and Joebot robots. The adventurous Roborover robot is a talking, roving explorer with an inquisitive personality and quest to uncover hidden treasure and other imaginary riches. Roborover’s tread-based caterpillar tracks allow him to conquer all sorts of indoor terrain throughout his adventures and his remote-controlled headlights brighten even the darkest of rooms. The Joebot robot is not your average Joe – in fact, he’s a walking, talking interactive buddy with a sense of humor, mad dance skills, and the first WowWee robot to feature voice commands. Tap out a rhythm and Joebot will beatbox it back perfectly while grooving along.

WowWee Adds New Features, Upgrades to Rovio Mobile Webcam

October 13th, 2009

WowWee, an Optimal Group company (NASDAQ:OPMR), has announced a new headlight accessory and several upgrades now available for the Rovio™ mobile webcam, a revolution in home exploration and telepresence. Rovio, a wireless Internet-controlled device, streams two-way audio and video via an easy-to-use web browser interface while its users direct it about a home or office environment remotely. The Rovio headlight, which enhances the ability to explore in dimly lit environments, snaps onto the device and is powered by Rovio’s rechargeable battery pack. Several software and security updates, including a setup tutorial video series, are also now available just in time for the holiday season, making Rovio and its new retail price of $229 a unique, yet affordable gift choice.

WowWee Welcomes New Species, Sleeping Cuties, and Minis to the Alive™ Animal Kingdom

September 30th, 2009

WowWee, an Optimal Group company (NASDAQ:OPMR), has announced the retail launch of the new paw-sitively adorable WowWee Alive Baby Animal species, Alive Sleeping Cuties, and Alive Minis, a huggable and life-like collection of domestic and exotic plush pets that respond to love and attention. Complete with adoption papers ready for signing, these soft, huggable companions are interactive playmates offering the realistic experience of nurturing a baby animal.

Timeless Tale of “Bear Crimbo” Brought to Life by Award-Winning WowWee Alive™ Technology

June 2nd, 2009

Who fits snuggly into a plaid herringbone sport coat, wears his heart on his sleeve, and is accompanied by his loving friends Rita Robin, Alfie Mouse and Bobby Spider? Why, the forthcoming children’s book protagonist Bear Crimbo, of course – the star of a classic in the making. WowWee, an Optimal Group company, today announced its plans to bring Bear Cimbo’s heartwarming tale of friendship and hope to life with their WowWee Alive technology. Under its licensing agreement with Bear Crimbo property owner EMGIE, Inc., WowWee intends to make available worldwide its line of plush toys, figures and animatronic playmates from Bear Crimbo’s simple yet magical world.

Thumbs up, Throw Down: Think Wow Toys Poised for World Domination with New Thumb Wrestling Federation Line

June 1st, 2009

Think Wow Toys, a division of WowWee USA Inc., today announced the lead items in its new Thumb Wrestling Federation: TWF product line, a wacky collection of thumbtastic figures, plastic play sets, and trading cards based on the action-packed show’s zany contestants. Available this fall, the line will land a piledriver at retail with super soft character thumb-puppets, a wrestling ring with padded thumb holes, and a champion display case sold separately and as deluxe sets.

Think Wow Toys Serves up Classic Kids Food Brands with New EZ-2 Make Line

June 1st, 2009

Think Wow Toys, a division of WowWee Toys USA, today announced the new EZ-2 Make!™ product line, a fun collection of kid-friendly kitchen creations that whip up tasty treats for the whole family in just minutes. Safe and easy-to-use, the EZ-2 Make! line will feature a stable of classic American brands kids love at a price parents can afford.

World’s First Outdoor Projection Art Festival Goes Pico with Cinemin™ Swivel

May 13th, 2009

This June, digital artists from around the world will project original works onto a town’s iconic white walls at the 2009 Digital Graffiti Festival, the world’s first outdoor projection festival. The festival, sponsored by the sleek new Cinemin™ Swivel pico projector, provides filmmakers, musicians, and animators with an interactive canvas outside the constructs of boardrooms and movie theaters. Designed by WowWee Technologies and powered by Texas Instruments’ DLP® Technology, the Cinemin Swivel is one of the latest projection devices enabling artists to cast dynamic images onto urban structures as a means of artistic expression, referred to as “Photon Bombing,” “Guerilla Projection” or “Urban Projection.” The 2009 Digital Graffiti Festival will take place on June 6, 2009 at the breathtaking resort town Alys Beach, Florida.

From Toys to Technologies: WowWee Expands and Diversifies Product Line in 2009

January 6th, 2009

WowWee, an Optimal Group company (NASDAQ:OPMR), announced its newest line of innovations scheduled for release in 2009, in advance of the Consumer Electronics Show in Las Vegas, January 8-11. Consumers can expect to see items from four lines, including WowWee Technologies™, which now includes a new category of iPod® compatible multimedia pico projectors powered by Texas Instruments’ DLP® Technology. The other key lines, focusing on cutting-edge entertainment robotics, plush, and flight, are WowWee Robotics™, WowWee Alive™, and WowWee FlyTech™.